Wednesday, May 27, 2009

Pay Per Impression (CPM) Advertising Networks

Adconion

International advertising network based in Germany.

Claims to fill just about 100% of all traffic from all countries with paid advertisements.

Provides you with the ability to choose which Ad Campaigns you want to run on your site through web-based interfaces.

Pays net-30 every month. Minimum payout is $50.00.



Adtegrity

Advertising network paying an average CPM of $0.10 for above the sroll banner, $0.35 for banner / uncapped pop-under combination, and $0.75 CPM on popups.

CPM rates fluctuate daily based on campaigns in rotation.

Contract is non-exclusive. Minimum traffic of 500,000 page views per month. 90%+ US demographic/target audience.

Pays net 90.
Good choice for your default ads.




Advertising.com

A mix of pay per click and pay per impression models.

Poor reporting - confuses CPA and CPM ads so the CPM stats are meaningless.
Usually CPM no more than $0.10.

Minimum payout is $25.00.

Your site must receive over 250,000 impressions per month and use English or Spanish as the primary language.

One positive thing, that Advertising.com supports variety of below the scroll ads.



Burst Media

One of the longest established, high quality advertising network. Payout percentage - 50.

Rates are based on the level of targeting and range from $0.25 to $0.90 effective CPM for top 468x60 banners and skyscrapers.

They also have combined banner/pop-up campaigns that pay much more.

You have option to send default impressions to another CPM or CPC network.

Burst supports banners, leaderboards, buttons, cubes, skyscrapers, popup and popunder campaigns.

Introduced intelliTXT ads, where actual words within the content of your site become bold, and when moused over give a description of a relevant company, and is a clickable advertisement.

Due to unsold inventory, currently only small number of sites are accepted. Does not accept search engines and directories, and prefers original written content.

Payment is issued every quarter once commissions reach $50.



CasaleMedia

Advertising network offering industry's highest payouts - 70% of the gross revenue.

Ad formats:skyscraper 120x600, leaderboard 728x90, medium rectangle 300x250, pop-unders.

Rates for leaderboards and skyscrapers - $0.30+ e-CPM, pop-unders $2+ e-CPM.

Publishers are provided with full control over the individual advertisements, campaigns, and advertisers that appear on their websites.

Full default campaign management.

Pays Net 30. Minimum payment $25.00. Payment Method: PayPal & Check.

Your site must receive more than 10,000 unique visitors per month.

When you refer a publisher to the Casale Media network, you earn 5% of that publisher's earnings.
Recommended.



CPX Interactive (formerly BUDS Inc.)

Net rates for banners currently average $0.15+ cpm for premium inventory and defaults are currently at $0.05+, or you can serve your own ads free of charge.

Supports all standard ad formats.

You will be able to filter out controversial ads and deselect each ad individually.

Payout percentage - 50.

Payments are issued on a NET 30 basis. This means that payments are sent 30 days after the end of the month.

There is a minimum of $50 to receive payment by check and paypal has no minimum to be paid.

Good as second tier advertising network.



Mamma Media (formerly FocusIn)

Supports both CPC and CPM campaigns. CPM rate is low comparing to major networks. About $0.10 e-CPM for banners and skyscrapers.

Default ads for traffic that is not from North America. Majority of sites are eligible.

Available redirection service. Non-exclusive contract. Supports banners, leaderboards, skyscrapers, pop-ups, interstituals.

Minimum payment is $50. Pays Net40.

Despite the serious problems in the past, now this advertising network is quite a good option for the small sites without CPA potential.



Gorilla Nation

Brokers the ad inventory for over 500 entertainment sites.

Serves a variety of ad types and formats, from standard banners, to pop-ups, pop-unders, and beyond the banner DHTML ads.

Publishers earn 50% of all revenues that GN collects.

You get paid Net 90. You need at least 500,000 monthly impressions to apply.



JoeTec

Relatively small advertising network supporting many ad formats, including 300x250 layer ads, 728x90 banner ads, pop-unders, sponsored search results, etc.

Counts all impressions.

Payments are made on a Net-90 basis, with a $50 minimum.

You must receive at least 20,000 unique visits a month.



PayPopUp

CPM network serving various ad formats, including banners, leaderboards, skyscrapers, as well as pop unders, pop ins, and the interstitual ads.

Raw impressions are paid.

You can redirect PayPopUp ads to another network once their inventory is filled.

Payment is sent once your account exceeds $50. Affiliate will be paid via paypal or check in US dollars ($US) or Canadian Dollars ($CAD), 15 days after the end-of-15-days-period.

Pays always on time. Minimum 200 page views per day. Accept and quality non-English sites.
Recommended.



RealTechNetwork

Payments depend on a CPC/CPM ratio. 70% revenue share. Effective CPM around $0.20.

Support all popular ad sizes.

Earn 5% of referred advertiser's expenditure and 5% of referred publisher's earnings for life of referral.

Complete publisher control over inventory.

At least 25,000 impressions per month (12,500 Unique).

All payments are either paid to you net-40 via check, Paypal or wire transfer. Direct deposit payments are paid on a Net-30 basis.



Tribal Fusion

Solid CPM based advertising network offering very attractive rates (for many sites effective CPM of 468x60 banner is over $1).

Problem is with their extreme selectivity. Rates are based on the level of targeting.

You do not select advertisers with Tribal Fusion. You can deselect certain ones, but not in the way you would stop a campaign in say Casale Media or Fast Click. You can also block certain categories like flashing.

Fills about 50 percent of what , for example, Valueclick would serve each day.

The publisher has an option to set the rate at which he wants site specific advertising to be sold. Tribalfusion takes a 45% commission on ad sales.

They support 468x60 banners, 728x90 leaderboards, popups, popunders, and skyscrapers.

Minimum payment $50.00. Pays Net 45. Minimum 2000 unique users per day.
Recommended.



ValueClick Media

Result of the acquisition of Fastclick and CJ by Valueclick.

Top quality network paying 65% of the revenues they receive from their advertisers.

Support all affiliate marketing models: CPA (Pay-Per-Lead / Sale), CPC (Pay-Per-Click), CPM (Pay-Per-Impression), Popups programs. Available almost all Ad Sizes and Types.

Around $2+ e-CPM for popunders (only 1 per 12 hours) and $0.20+ e-CPM for skyscrapers and banners.

As for CMP and CPC models, does not sell site specific advertising, so for some "serious" sites this network is not a good choice.

As a webmaster, you can choose which ad campaigns run on your site. Ads can not be placed in pages with discussion boards or chat rooms.

The program is two-tier, allowing you to refer other webmasters to the program and earn a 5% commission on whatever revenues they generate.

Payment is issued 21 days after the month once commissions reach $50.
Sites must be in English and receive minimum 3000 impressions per month.

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