Tuesday, November 13, 2007

Accelerator Media - Pay Per Impression (CPM) Program Review

Accelerator-Ads


:: PROGRAM TYPE ::
PAY PER IMPRESSION ( CPM / eCPM )

:: COMMENTS ::
If you have a lot of UK Traffic, then this AD network is recommended. I used them and I have the following stats which can give you a better idea.

Total impressions: 5077
Total clicks: 5
Total revenue: £0.57

Please not that, In the above stats, there were ( 1186 + 31 ) default Ad views. This shows that Their company is not able to completely fill up your AD inventory. However, If we do a bit calculation here, I was paid for approx. 3860 Ad Impressions. That means, their Effective payout rate was around ( £0.14 )
So, I would recommend these guys :-) But dont think about this network if you have mixed traffic. It is advisable that you serve your ADvertising space using some AD-server. And Geotarget this company to UK traffic only.

:: COMPANY BACKGROUND ::
Accelerator-Media was formed in January 2004 as a new division of eType Limited. Our aim is to bring the high quality service and revenue generating abilities of eType to a fresh market of aggregated specialist content websites.

eType was formed in 2000 as the digital sales division of The Media Initiatives Group. The group specialises in the representation and sale of media opportunities throughout the UK and USA.

:: PROS ::
Good For UK sites where majority traffic is from UK

:: CONS ::
Does not work well with other traffic at all.

:: PAYMENT TERM ::
NET 60

:: PAYMENT METHOD ::
PayPal / Check / Wire Transfer

:: PUBLISHER CRITERIA ::
-> 5,000 impressions per month.
-> Root level domain name (Http://www.mydomain.com ).
-> 80% US/UK/CAN audience.

:: AD NETWORK CONTACT DETAILS ::
Toby Harwood
Business Development Manager

tel: +44 (0)20 7631 4600
fax: +44 (0)20 7631 3122
email: tobyh at accelerator-media dot com

:: RECOMMENDATION ::
YES : Good for UK Traffic sites only.
NO : For rest of the traffic.

:: LINK ::
Pay Per impression Program : Accelerator-Ads

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